Search
 
 

Display results as :
 


Rechercher Advanced Search

Latest topics
» Bible Study
Sat Jul 15, 2017 3:26 pm by Admin

» So far......
Wed Feb 15, 2017 2:58 pm by Admin

» DreamAbode partners Lagos state ministry of housing on ‘Rent to own” scheme in making more youths landlords
Fri Jan 27, 2017 8:08 am by Admin

» Photo of the week
Fri Jan 27, 2017 7:55 am by Admin

» Great movie soundtracks
Tue Nov 29, 2016 3:44 pm by Admin

» Cake designs
Tue Nov 22, 2016 6:44 pm by Admin

» youtube karaoke
Wed Nov 16, 2016 9:16 pm by Admin

» Oldies Oldies Oldies
Wed Nov 16, 2016 6:25 pm by Admin

» Christian music
Wed Nov 16, 2016 6:23 pm by Admin

Navigation
 Portal
 DiscussionForums
 FAQ
 
November 2017
SunMonTueWedThuFriSat
   1234
567891011
12131415161718
19202122232425
2627282930  

Calendar Calendar

Shopmotion



To Lure Moviegoers, AMC Theaters Installs Recliners

View previous topic View next topic Go down

To Lure Moviegoers, AMC Theaters Installs Recliners

Post  Admin on Thu Oct 17, 2013 10:48 am

Watching a movie in a theater used to be a treat, what with screens the size of your living room, sound booming at you from all sides, and buckets of popcorn drenched in butter-like chemicals that, presumably, you didn’t have access to at home. (Sure, at-home theater systems have existed for some time, but unless you were a rich movie geek, you probably didn’t have one.) But then along came 70-inch plasmas and on-demand services and Netflix—and, well, movie theaters increasingly found some stiff competition.

In an effort to entice movie fans out of their cradles of comfort, AMC Theaters announced it’s experimenting with a new tactic: mimicking the home-viewing experience. The chain is renovating select locations across the country and installing luxuriously large recliners and seats you can reserve ahead of time so you’re not stuck in the first row. “During the next two to three years, we anticipate that nearly half of our circuit will have received some kind of renovation,” says AMC spokesperson Ryan Noonan. (Others have observed that these new seats may be a hit among couples and teens.)

The upgrade arrives at a time when ticket sales across the industry continue to slide. Last year, movie theaters sold 1.3 billion tickets, which is better than 2011 but less than the 1.5 billion they were selling a decade ago. To make up for fewer moviegoers, ticket prices have risen by a third over the past decade. On average, they are now about $8 across the country. In some cities—and for higher-priced 3D movies—they’re close to $20.

AMC isn’t the first to try to create a more sumptuous experience. In fact, other theater chains have had reclining seats for years. The smaller, Southern California-based ArcLight Cinemas is one of them. It also has reserved seating and full-service cafés and bars. In some ways, AMC is even copying itself; in 2010, it launched several so-called Dine-In Theaters that paired reclining seats with a full-service casual restaurant. But the Dine-In ticket could run as much as $25 a film, while AMC’s more recent renovations reportedly won’t lead to higher prices. They will allow children, though, which Dine-Ins don’t.

Admin
Admin

Posts : 2061
Join date : 2008-07-18

http://lagosisland.forumotion.net

Back to top Go down

Re: To Lure Moviegoers, AMC Theaters Installs Recliners

Post  Admin on Thu Oct 17, 2013 10:49 am


Admin
Admin

Posts : 2061
Join date : 2008-07-18

http://lagosisland.forumotion.net

Back to top Go down

Re: To Lure Moviegoers, AMC Theaters Installs Recliners

Post  Admin on Thu Oct 17, 2013 10:49 am


Admin
Admin

Posts : 2061
Join date : 2008-07-18

http://lagosisland.forumotion.net

Back to top Go down

Re: To Lure Moviegoers, AMC Theaters Installs Recliners

Post  Admin on Thu Oct 17, 2013 10:51 am


Admin
Admin

Posts : 2061
Join date : 2008-07-18

http://lagosisland.forumotion.net

Back to top Go down

Re: To Lure Moviegoers, AMC Theaters Installs Recliners

Post  Admin on Thu Oct 17, 2013 10:53 am


Admin
Admin

Posts : 2061
Join date : 2008-07-18

http://lagosisland.forumotion.net

Back to top Go down

Re: To Lure Moviegoers, AMC Theaters Installs Recliners

Post  Sponsored content


Sponsored content


Back to top Go down

View previous topic View next topic Back to top

- Similar topics

 
Permissions in this forum:
You cannot reply to topics in this forum